A Primer on Partial Least Squares Structural Equation Modeling PLS SEM 3rd Edition by Joe Hair, Tomas Hult, Christian Ringle, Marko Sarstedt ISBN 1544396422 9781544396422

A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) 3rd Edition by Joe Hair, G. Tomas M. Hult, Christian M. Ringle, Marko Sarstedt – Ebook PDF Instant Download/Delivery: 1544396422, 9781544396422

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Product details:

ISBN 10: 1544396422

ISBN 13: 9781544396422

Author:  Joe Hair, G. Tomas M. Hult, Christian M. Ringle, Marko Sarstedt 

A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) 3rd Edition: The third edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach in clear language. Authors Joseph H. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt use their years of conducting and teaching research to communicate the fundamentals of PLS-SEM with limited emphasis on equations and symbols, instead, explaining the details in straightforward language. A running case study on corporate reputation follows the different steps in this technique so readers can better understand the research applications. Learning objectives, review and critical thinking questions, and key terms help readers cement their knowledge. This edition has been thoroughly updated, featuring the latest version of the popular software package SmartPLS 3. New topics have been added throughout the text, including a thoroughly revised and extended chapter on mediation, recent research on the foundations of PLS-SEM, distinctions between PLS-SEM and CB-SEM, use with secondary data, model fit and comparison, information on control variables, sample size calculations, and more.

 

A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) 3rd Edition Table of contents:

Chapter 1. An Introduction to Structural Equation Modeling

• Chapter Preview
• What Is Structural Equation Modeling?
• Considerations in Using Structural Equation Modeling
• Principles of Structural Equation Modeling
• PLS-SEM, CB-SEM, and Regressions Based on Sum Scores
• Considerations When Applying PLS-SEM
• Guidelines for Choosing Between PLS-SEM and CB-SEM
• Organization of Remaining Chapters
• Summary
• Review Questions
• Critical Thinking Questions
• Key Terms
• Suggested Readings

Chapter 2. Specifying the Path Model and Examining Data

• Chapter Preview
• Stage 1: Specifying the Structural Model
• Stage 2: Specifying the Measurement Models
• Stage 3: Data Collection and Examination
• Case Study Illustration—Specifying the PLS-SEM Model
• Summary
• Review Questions
• Critical Thinking Questions
• Key Terms
• Suggested Readings

Chapter 3. Path Model Estimation

• Chapter Preview
• Stage 4: Model Estimation and the PLS-SEM Algorithm
• Case Study Illustration—PLS Path Model Estimation (Stage 4)
• Summary
• Review Questions
• Critical Thinking Questions
• Key Terms
• Suggested Readings

Chapter 4. Assessing PLS-SEM Results—Part I: Evaluation of the Reflective Measurement Models

• Chapter Preview
• Overview of Stage 5: Evaluation of Measurement Models
• Stage 5a: Assessing Results of Reflective Measurement Models
• Case Study Illustration—Evaluation of the Reflective Measurement Models (Stage 5a)
• Summary
• Review Questions
• Critical Thinking Questions
• Key Terms
• Suggested Readings

Chapter 5. Assessing PLS-SEM Results—Part II: Evaluation of the Formative Measurement Models

• Chapter Preview
• Stage 5b: Assessing Results of Formative Measurement Models
• Case Study Illustration—Evaluation of the Formative Measurement Models (Stage 5b)
• Summary
• Review Questions
• Critical Thinking Questions
• Key Terms
• Suggested Readings

Chapter 6. Assessing PLS-SEM Results—Part III: Evaluation of the Structural Model

• Chapter Preview
• Stage 6: Structural Model Results Evaluation
• Case Study Illustration—Evaluation of the Structural Model (Stage 6)
• Summary
• Review Questions
• Critical Thinking Questions
• Key Terms
• Suggested Readings

Chapter 7. Mediator and Moderator Analysis

• Chapter Preview
• Mediation
• Moderation
• Case Study Illustration—Moderation
• Summary
• Review Questions
• Critical Thinking Questions
• Key Terms
• Suggested Readings

Chapter 8. Outlook on Advanced Methods

• Chapter Preview
• Importance-Performance Map Analysis
• Necessary Condition Analysis
• Higher-Order Constructs
• Confirmatory Tetrad Analysis
• Examining Endogeneity
• Treating Observed and Unobserved Heterogeneity
• Measurement Model Invariance
• Consistent PLS-SEM
• Summary
• Review Questions
• Critical Thinking Questions

 

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