Honest SEO Demystifying the Google Algorithm to Help You Get More Traffic and Revenue 1st Edition by Jason Hennessey ISBN 1639090169 978-1639090167

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Product details: 

ISBN 10:1639090169

ISBN 13:978-1639090167

Author:Jason Hennessey

SEO is confusing–but it doesn’t have to be

With SEO, there’s so much misinformation out there. There are also a lot of inexperienced practitioners giving not-so-great (and often not-so-honest) advice. This can be complicated, overwhelming, and expensive, leaving you feeling indecisive and not knowing where to start or who to believe.

That’s where Honest SEO, a book that’s been over 20 years in the making, comes in. Jason Hennessey–after spending decades reverse engineering the Google algorithm–shares the proven strategies he’s used to earn more than $1 billion for his clients by leveraging the power of SEO.

And you don’t have to know how to code or have a computer science degree to read and understand this book. With Honest SEO, you can learn the fundamentals that won’t go out of style when Google releases a new algorithm update. No matter what business you’re in, even if you don’t know where to start or what to focus on to actually get results, Honest SEO is the digital marketing blueprint written with perennial cutting-edge strategies that’ll increase your Google rankings, traffic, leads, and sales, all with the goal of increasing your revenue.

Table of contents: 

Chapter 1: What is SEO?
Chapter 2: Behind the Scenes of the Google Algorithm
Chapter 3: Three Main Components of SEO
Chapter 4: Creating the Blueprint for your Overall Web Strategy
Chapter 5: Your Digital Marketing Team
Chapter 6: Tools to Help You Measure Success
Chapter 7: Content Strategy
Chapter 8: Increasing Your Website’s Popularity One Link at a Time
Chapter 9: PR and Marketing
Chapter 10: Technical SEO
Chapter 11: Getting into Google Maps
Chapter 12 Importance of Photos and Videos in Your Strategy
Chapter 13: How to Convert Traffic to Profit
Chapter 14: Negative SEO

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Tags: Jason Hennessey, SEO, Demystifying