The Case Writing Workbook 3rd Edition by Gina Vega ISBN 9781000550382 1000550389

Chapter 1 Getting Started

What Is a Case?

Two Main Kinds of Cases: Teaching Cases and Research Cases

Frequently Used Case Models

Reality v. Fiction

How to Use Cases

Why Write Cases?

References and Readings

Worksheets

Chapter 2 The Research Process

What Is a Teaching Case?

Where to Find Your Case Subject

How to Approach Potential Sources

Getting Approval to Research and to Publish

Your Interviewee as Coresearcher

A Refresher on the Basics of Qualitative Research: Observation

Real Conversation: The Art of the Interview

Getting Out of Your Own Way

Handling Data: Data Are Perishable, So Transcribe and Upload Quickly

References and Readings

Worksheets

Chapter 3 Writing Short Cases

Creating Cases?

Suggested Formats

Distilling a Full-Length Case into a Short Version

The Teaching Note

On Teaching the Short Case

Worksheets

Chapter 4 Writing the Case

Selecting an Appropriate Writing Style

Examples of Three Writing Styles

The Past Tense—Always

The Four Cs of Case Writing

Key Elements of Cases

Writing a Traditional Case and IM or Short Case and TN in a Condensed Timeframe

References and Readings

Worksheets

Chapter 5 Building the Instructor’s Manual or Teaching Note

The IM: Where the Rubber Meets the Road

Who Will Use My IM/TN?

Contents of a Typical Instructor’s Manual

References and Readings

Worksheets

Chapter 6 Working with Coauthors

Creativity and Productivity: Working Alone Together

Benefits and Challenges of Working with Partners

Interviewing in Teams

Knowledge Management Protocols: The Beauty of Schedules

Developing an Institutional Case Writing Mindset

References and Readings

Worksheets

Chapter 7 Special Formats and Delivery Systems

Back to Basics

Some Alternative Case Formats: Paper-Based

Alternative Case Formats: Technology-Based

Getting Started with Technology: Advantages and Drawbacks

The Value of Technology: Making the Substance Clearer

Guidelines for Incorporating Links into Cases

Some Caveats

References and Readings

Worksheets

Chapter 8 Transforming Research Cases into Teaching Cases

Why Consider Transforming Your Published Research into a Teaching Case?

The Differences between Academic Research Cases and Teaching Cases

How to Get from the Academic Research Case to the Teaching Case

Wrapping It Up

References and Readings

Worksheets

Chapter 9 Getting Your Case Published and Reviewing Cases for Others

You’ve Written Your Case. Now What?

Steps for Success: Aiming at Journal Acceptance

Five Easy Steps to Guarantee Rejection

Three Possible Outcomes

What Does “Revise and Resubmit” Really Mean? Responding to the Reviews of Your Case

Roles of the “Journal Gatekeepers”

Joining the Society of Reviewers

How to Write a Valuable Review

Steps in Writing a Review

References and Readings

Worksheets

Chapter 10 Teaching with Cases

A Look Back at the IM/TN … A Look Ahead to the Classroom

The Five Ps

Student Preparation

Case Teaching Methods: How to Teach a Case—Let Me Count the Ways

The Best Way to Teach a Case

Written Assignments as Teaching Tools

Evaluation and Grading

Designing Rubrics

References and Readings

Worksheets

Chapter 11 Student Case Writing: The Case Research Study Model for Undergraduates and the Graduate Student Model

Why Teach Students How to Write Cases?

What the Case Research Study Model Is All About

Elements of the Case Research Study

Elements of the Graduate Student Case Study

Helping Students Get Started: An Introduction to Project Management

The Importance of Relationships

Shifting Voice: A Powerful Means of Expression (Used in the Case Research Study)

Building Blocks of the Case Research Study

Sense-Making and Expression in the R-voice

How to Write Up the Student Research as a Case Research Study

Grading the Assignment

Conclusion

Note

References and Readings

Worksheets

Index