Corporate Universities Drivers of the Learning Organization 1st Edition by Martijn Rademakers ISBN 0415737702 9780415737708

1 Introduction: Corporate Universities

Overview and summary of the chapters

Chapter 2: Strategy Development for Continuous Learning

Chapter 3: Corporate University Strategy

Chapter 4: Corporate University Value Creation and Learning Formats

Chapter 5: Mars University: Raising the Bar

Chapter 6: Deloitte University: Developing as One

Chapter 7: Shell Project Academy: Developing a Learning Community

Chapter 8: Canon Academy: Accelerating Transformation

Chapter 9: Corporate University Strategy Renewal at ING

Chapter 10: Bringing Speed to Knowledge: A Dean’s Journey

Chapter 11: Corporate University Definitions, Literature, and Lessons Learned

Reading tips

Why this book

Notes

Literature

2 Strategy Development for Continuous Learning

The strategic challenge: continuous alignment

Continuous alignment between business and organization

Continuous alignment between organization and individuals

Forms of continuous learning

Strategy implementation as a continuous learning process

Business development as a continuous learning process

Conclusions

Literature

3 Corporate University Strategy

Exploitation and exploration

Three strategy-learning clusters

School, College, and Academy types

Conclusions

Notes

Literature

4 Corporate University Value Creation and Learning Formats

Corporate university value creation

Corporate university learning formats

Corporate university value creation and learning formats in practice

Corporate universities of the future

Concluding remarks

Notes

Literature

5 Mars University: Raising the Bar

Origin and nature of the company

Mars University avant la lettre

Mars strategy and Mars University (2004–9)

Towards One Mars University

Transformation plans and actions

The Customized Learning Group

Lessons learned

Looking back, looking ahead

Notes

Literature

6 Deloitte University: Developing as One1

About Deloitte

Deloitte’s strategy

Deloitte University

Education Permanente at Deloitte University

Deloitte University and the As One strategy

Deloitte University program governance structure

Lessons learned

Conclusions and looking ahead

Notes

7 Shell Project Academy: Developing A Learning Community

Shell in the international oil and gas industry

The Shell project world

Why the Shell Project Academy was established

A community-based approach

Program design: Three perspectives

The SPA Pentagon

Governance structure

Costs and performance

SPA performance summary

Four critical success factors

Some lessons learned in establishing the Shell Project Academy

SPA impact and challenges for the future

Notes

8 Canon Academy: Accelerating Transformation

Canon Inc. – A brief company profile

Strategy formation and learning at Canon

The Canon Academy

The Canon Academy business system

Growth in services in the printing business

Key account management for the consumer imaging market

Launching and implementing Managed Print Service

Lessons learned

Looking ahead: Canon Academy challenges

Conclusions

Notes

9 Corporate University Strategy Renewal at ING

Building ING Business School: 1998–2002

Linking strategy and learning: 2003–8

Transition towards ING Bank Academy: 2009–11

Reinventing the ING Bank Academy: 2012–13

Survival or decline? 2013 as the year of truth

Lessons learned and conclusions

Notes

Literature

10 Bringing Speed to Knowledge: A Dean’s Journey

Going East: Pioneering in China

Moving North: Global e-learning from Finland

Back to the Southwest: A sort of homecoming in Belgium

Moving on: Creating the Philips Lighting University

Insights worth sharing

Conclusions

Notes

Literature

11 Corporate University Definitions, Literature, and Lessons Learned

Corporate university definitions and concepts

The corporate university as an organizational unit

The corporate university as a key component of corporate strategy

The corporate university as a philosophy

The corporate university literature

The strategic role of corporate universities

Mars University

ING Business School – ING Bank Academy

Shell Project Academy

Canon Academy

Deloitte University

Philips Lighting University

Comparing and contrasting corporate universities

Strategy specification: Vision or Blueprint?

How to achieve a clear strategic profile?

Tracking performance: Indicative or comprehensive measurement?

Directions for future research

Conclusions

Notes

Literature

Index