Exploring Strategy 12th Edition by Richard Whittington, Patrick Regnér, Duncan Angwin, Gerry Johnson, Kevan Scholes ISBN 1292282533 9781292282534

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Product details:

ISBN 10: 1292282533

ISBN 13: 9781292282534

Author:  Richard Whittington, Patrick Regnér, Duncan Angwin, Gerry Johnson, Kevan Scholes 

Exploring Strategy 12th Edition : 

Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations – how they prosper, how they grow, how they innovate and how they change.

This is the Text Only edition, and the Text and Cases editionalso provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Adnams, Siemens, Air Asia, Apple, Handlesbanken, Glastonbury and the Indian Premier League.

New to this edition:

The 12th Edition of Exploring Strategy has been comprehensively updated to help you:

· Understand clearly the key concepts and tools of strategic management

· Explore hot topics, including business models, corporate governance, innovation and entrepreneurship

· Learn from case studies on world-famous organisations such as ITV, IKEA, Uber, Airbnb, Alibaba, and the Chinese movie business.

Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford.

Duncan Angwin is Dean of Nottingham University Business School.

Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.

Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management.

Kevan Scholes is Emeritus Professor of Strategic Management and formerly Director of the Sheffield Business School.

 

Exploring Strategy 12th Edition Table of contents:

Chapter 1: Introducing Strategy

Chapter 2: Macro Environmental Analysis

Chapter 3: Industry and Sector Analysis

Chapter 4: Resources and Capabilities Analysis

Chapter 5: Stakeholders and Governance

Chapter 6: History and Culture

Chapter 7: Business Strategy and models

Chapter 8: Corporate Strategy

Chapter 9: International Strategy

Chapter 10: Entrepreneurship and Innovation

Chapter 11: Mergers, Acquisitions and Alliances

Chapter 12: Evaluating Strategies

Chapter 13: Strategy Development Processes

Chapter 14: Organising and Strategy

Chapter 15: Leadership and Strategic Change

Chapter 16: The Practice of Strategy

 

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