Media Culture An Introduction to Mass Communication 13th Edition by Richard Campbell, Christopher Martin, Bettina Fabos, Ron Becker 1319365728 9781319365721

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Product details:

ISBN 10: 1319365728
ISBN 13: 9781319365721
Author: Richard Campbell; Christopher Martin; Bettina Fabos; Ron Becker

Get to the heart of fake news and brush up on your media literacy skills as you explore the media landscape of today, and where it all came from, using the current and relevant research found in Media & Culture.

From TikTok influencers and Twitter politics to streaming TV and digital deepfakes, Media & Culture helps you understand the connection between the mass media and today’s most significant trends – and makes succeeding in your mass communication course informative, interesting, and entertaining

Media Culture An Introduction to Mass Communication 13th Table of contents:

Chapter 1 Media, Culture, and Communication

Understanding the Media Today

How We Got Here: Culture, Technology, and the Evolution of Media Communication

Oral and Written Eras in Communication

The Print Era

The Electronic Era

The Digital Revolution

Media in Our Digital Era

Convergence

Media Culture in the Digital Era

The Media Environment in Our Digital Era

Thinking Differently about Media and Culture

Three Roles: Media Consumer, Media Producer, and Media Citizen

Historical Perspective: Connecting the Past to the Present

The Linear Model of Mass Communication

A Cultural Approach to Media and Communication

LaunchPad: Black Panther on Film

Media and the Politics of Culture

Media and Representation

LaunchPad: Agenda-Setting and Gatekeeping

Examining Ethics: Telling Stories about “Voices We Seldom Hear”

The Politics of Evaluating the Media

Media Literacy in Action: The Critical Process

The Five Steps of the Critical Process

Media Literacy & The Critical Process

Benefits of a Critical Perspective

Chapter 1 Review

Part 1 Interactive Media

Chapter 2 The Internet and Digital Media

The Internet Today

How We Got Here: The Development of the Internet

The Pre-Web Internet

Web 1.0: The Internet Becomes a Mass Medium

Web 2.0: The Internet Gets Interactive

Web 3.0: The Internet Starts to Think

Examining Ethics: Algorithmic Bias

Our Complex Digital Environment

Decentralizing the Creation and Spread of Information

Global Village: Social Media Fraud and Elections

Building Online Communities

Manipulating Media

The Business of Controlling the Internet

Controlling Data

Media Literacy & The Critical Process: Harnessing Creativity by Stepping Away from Your Phone

Controlling Access

LaunchPad: Net Neutrality

Regaining Control

The Internet, Digital Communication, and Democracy

Chapter 2 Review

Chapter 3 Digital Gaming and the Media Playground

Digital Gaming Today

How We Got Here: The Development of Digital Gaming

Mechanical Gaming

The First Video Games

Consoles and Advancing Graphics

Gaming on PCs

Mobile Gaming

The Gaming Environment

Video Game Genres

Social Gaming

Players: Inside the Game

Communities of Play

Collective Intelligence

Global Village: Phones in Hand, the World Finds Pokémon

Interactive Livestreaming Platforms: Gaming Becomes Television

Fantasy Sports

Conventions

Digital Gaming and Society

Digital Gaming and Media Culture

LaunchPad: Video Games at the Movies

Addiction and Other Concerns

LaunchPad: Portrayals of Women in Video Games

Examining Ethics: The Gender Problem in Digital Games

Media Literacy & The Critical Process: First-Person Shooter Games: Misogyny as Entertainment?

The Future of Gaming and Interactive Environments

The Business of Digital Gaming

The Ownership of Digital Game Publishing

The Structure of Digital Game Publishing

Selling Digital Games

Digital Gaming and Advertising

Digital Gaming, Free Speech, and Democracy

Chapter 3 Review

Part 2 Sounds and Images

Chapter 4 Sound Recording and Popular Music

Sound Recording Today

How We Got Here: The Development of Sound Recording

From Cylinders to Disks: Sound Recording Becomes a Mass Medium

LaunchPad: Sound Recordings from a Century Ago

From Audiotape to CDs: Analog Goes Digital

Sound Recording in the Internet Age

LaunchPad: Recording Music Today

The Ongoing Battles between Records and Radio

The Culture of Popular Music

The Rise of Pop Music

Rock and Roll Is Here to Stay

Rock Muddies the Waters

Pushback against Early Rock and Roll

Popular Music’s Continuing Reinvention

The British Are Coming!

Motor City Music: Detroit Gives America Soul

Folk and Psychedelic Music Reflect the Times

Media Literacy & The Critical Process: Music Preferences across Generations

Punk and Indie Respond to Mainstream Rock

Hip-Hop Redraws Musical Lines

Pop in the Age of Music Fragmentation

Global Village: Aya Nakamura: France’s Global Pop Star

The Business of Sound Recording

Global Music Corporations Influence the Industry

Making, Selling, and Profiting from Music

Examining Ethics: YouTube: How One of the Richest Companies Shortchanges Music Artists

Sound Recording, Breaking Barriers, and Democracy

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Richard Campbell,Christopher Martin,Bettina Fabos,Ron Becker,Media Culture