The End of Marketing Humanizing Your Brand in the Age of Social Media 2nd Edition by Carlos Gil 9781398601345 1398601349

The End of Marketing Humanizing Your Brand in the Age of Social Media 2nd Edition Gil Carlos – Ebook PDF Instant Download/Delivery ISBN: 9781398601345, 1398601349

Product details:

• ISBN 10: 1398601349
• ISBN 13: 9781398601345
• Author: Carlos

Table Contents:

• 01 Marketing is dead
• 02 Stranded in a digital ocean
• 03 How to be savage AF—like Randy
• 04 Don’t be mad at Facebook; you just suck at marketing
• 05 Swipe right: sales and marketing is no different from finding your match on Tinder
• 06 Growth hacking your way to greatness
• 07 The celebrity effect: key lessons marketers need to learn from A-list celebrities
• 08 Transforming your advocates into the faces of your brand
• 09 Bringing it all together
• 10 The power of personality and persuasion
• 11 Judgment day: the battle of AI versus humans
• 12 As social media evolves, marketers must evolve or die
• 13 Marketing in a post-pandemic society

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